About

Software Social is a weekly 30 minute conversation between two founders: one just starting out, and one established. We—Colleen and Michele—hope you'll join our conversation about what's going on in our businesses.

Nominated for Best Podcast, Best Episode, and Best Hosts in the 2020 SaaS Podcast Awards.

About the hosts

Colleen Schnettler

Colleen is a co-founder of Hammerstone, which is part of TinySeed's Fall 2022 Batch. Previously, she was a Ruby on Rails consultant and Founder of Simple File Upload. Simple File Upload was her first SaaS and launched in December 2020. She has spoken at RailsConf, RubyConf, and RailsSaaS, and loves being part of the developer community. She's a mother and a military spouse and loves chatting about all things software and business. You can reach her on Twitter at @leenyburger.

Michele Hansen

Michele is a co-founder of Geocodio, a geocoding and data enrichment SaaS, which she and her husband started in 2014. It started as a side project and she went full time in 2017. She has spoken at MicroConf, Laracon, Founder Summit, FullStackEU, Mind the Product:Hamburg, and many other conferences. She is also a frequent guest on other podcasts, including SaaS Club, Build Your SaaS, Indie Hackers, and more. She wrote a book called Deploy Empathy which teaches founders how to interview customers. You can subscribe to her newsletter on customer research here and find her on Twitter at @mjwhansen.